High Traffic Needed? Then Remember the “Q” Word

September 9th, 2009

You’re using Adwords for traffic, but Adwords is changing the game in terms of the importance of “quality”.  google-adwords

Did you know that every time you enter an adwords ad you enter an ‘auction’ against others wanting to use “your” search term.

What can you do about that?

What you need to get is a great ad rank in order to get the best ranking.  So if you have a really good qualifying ad your ‘rank’ will simple – well, outrank – your competitors.

Key point:  A poor quality score will heavily penalize you.

Payment depends on the rank of the advertiser below them.

Quality score is totally vital for what you pay.  The higher the quality score the lower your cost will be.

Here’s what to focus on:

  1. Click through rate – easily the most important
  2. Relevancy – around 20%. It’s looking at direct relevance.
  3. Latent SI  – related search terms.
  4. Landing page – they want to see you’re being straight up with your customers.  This means privacy page, about us, and other things a real company will have.
  5. They’ll check bounces and similar
  6. They’ll do a check for overall originality etc.

If you want to get high rankings, high traffic and high relevancy, then you need to pay attention to these quality factors now!

Getting Web Traffic Made Easy

July 8th, 2009

Getting web site traffic is relatively easy – it just requires a couple of things you need to be doing now – like some research and some application.  Applying elbow grease to your web traffic efforts is getting your keywords sorted first and foremost.  Without your keywords you’re lost.  It’s needle in a haystack stuff. Truly.

With Google’s Keyword tool you have the best possible and most powerful tool available for getting targeted web traffic, yet so many newbie (and many ‘oldie’) web site traffic builders simply relegate the need to getting the right keywords for their site.  Don’t You!

You must ensure that you’re using those words wisely in your anchor text (links), in your articles, your Squidoo posts and blog posts.  They’re basic.  So don’t forget them.  Getting web site traffic is easy enough if you do the basics.  And the work.

Get Web Site Traffic To Your Anchor Text

July 1st, 2009

The whole deal about getting web site traffic involves – in large part – to getting backlinks to your site.  But this is not just any old links, but rather using your anchor text, which links using your keyword terms.

This, in turn, means you need to actually KNOW what your keyword terms are.  Let’s assume you have that and know what they are (or “it” is) then you can now go about securing the necessary backlinks you need.

Using your keywords and using them properly in your text and in your link-seeking activity is vital to getting high web site traffic.

You need to ensure that your keywords, rather than your website name, are what are used in your links.  They may be largely the same, of course, but its important that you place them in your articles, in your links, in your headlines (of which more later) and whenever you contribute material in forums and elsewhere.  That way you will get web site traffic increasing to your site.

Use The Free Traffic Travis Tool For Web Site Traffic

June 30th, 2009

When we reviewed the Traffic Travis SEO and keyword tool on our site at BestWebTrafficTools.com we actually weren’t expecting a great deal because – in a sense – we were ‘tooled out’.  There was Spyfu and Wordspy and of course the standby (very good) Wordtracker and our current favorite, Market Samurai.  traffictravis

So what could Traffic Travis offer that none of the others could?  Well, to be frank a number of things.

First, we love the fact that this tool goes beyond being a keyword spy, it actually acts as an SEO-checking assistant, for a fraction of the price.  Okay, you need to buy the professional version of Traffic Travis to get the benefits of its full functionality, but nevertheless this is a tool that provides a lot of power for the dollar.

The ability to optimize your site quickly and easily, using a tool like Traffic Travis means you just save a heap of time, but more importantly you’re getting your site search engine-friendly and having it optimized all in one.  That has to be good.

On the keyword front, the Traffic Travis tool does provide a lot of grunt also, letting you spy on PPC campaigns to see what words are pulling the traffic and which are not.

All in all, it’s a superb SEO and keyword-generation tool that can save you heaps of time.  If you dont’ buy the professional version then the free Traffic Travis works absolutely fine too.  It’s our current top favorite.  There’s nothing else that comes close.  Check our Traffic Travis review here.

Michael Jackson’s Web Traffic Tips

June 27th, 2009

The sad passing of Michael Jackson leads those of us in the Web Site Traffic world considering a lot of things – but there are some key factors about the magical performer that michaeljackson do stand out and that web marketers should know.  Jackson’s ability to wow and audience was undoubted, but notwithstanding his huge celebrity and bigger talent he was also a master marketeer.  The marketing marvel machine was only just stepping up with the new tour that the performer was planning, but it was already something that completely inundated the internet.  His death did the same and has already become one of those seminal, “where were you the day” moments.

For web marketers, however, there is an ability to tap into Jackson’s huge celebrity and his manner of developing a reputation.  There are some key rules:  Dare to be different. Jackson celebrated his different approach as much as his talent. He merged different musical forms into something totally unique. He thought outside the box and it worked for him.

Also, Challenge yourself. Jackson never ceased challenging himself and in doing so he created a phenomenon.  He faced more personal challenges than most, but he did that other thing all web traffic marketers must never do . .

Never give up!

One of the Best Web Traffic-Getting Tools Out There

June 22nd, 2009

We came upon a great web traffic getting tool recently, TrafficTravis, a keyword and optimization tool that is surely one of the best on the market.  The point about TrafficTravis is that you DON’T have to buy it – but it’s not a free traffic-getting tool in the sense that the paid version is a powerful addition to the armory of anyone seriously interested about getting targeted web site traffic.

The key to TrafficTravis is that it does several things – and does them all very well.  For a start, it’s intuitive and simple to use, which actually conceals it’s great power.  The TrafficTravis tool will not only hunt down keywords and let you sort them very conveniently into groups – for use in PPC campaigns or for search engine optimization, but it also provides effectively an online SEO assistant – right their at your elbow.  traffictravis

We have tried it, used it, abused it and critiqued it as much as we can.  And at the end of the day we LOVE IT, because the TrafficTravis tool is one that actually helps speed up the process that might otherwise confuse and befuddle internet newbies as they try and  hunt down their “killer” keywords and sort them, rank them and then use them intelligently in their campaigns and on their actual website.

It’s a terrific tool, coming from Internet marketing millionaire Mark Ling, and we highly recommend it.  Read more here.

Using Social Media To Get Web Traffic

June 21st, 2009

We are frequently asked about social media and how to use these “Web2.0″ sites to get web traffic.

The fact is you can intelligently apply social media sites to get good, targeted traffic although you need to take care.  Increasingly these sites - Squiddo being the latest – are clamping down on crap content sites designed to push “optimized” content into them just to create backlinks.

Sure, backlinks are key and particularly if you’re using a high Page Rank site, even if you’re only operating a lens that no-one reads.  But times theya re a-changing and our mantra is to “deliver quality content” rather than keyword-stuffed social media BS.

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Pay per click tactics can be a great way of getting visitors to your page who are eager to buy what you are selling, but this can be costly and a source of financial ruin if you don’t know exactly what you are doing and so social media and blogging remain a great way to generate a targeted audience for your content.
Traditional SEO, or search engine optimization, is now far too competitive for the average website to compete on a level playing field. The top search results are now being dominated by social media and bookmarking sites, but the good news is that you can use these very site to promote your website and get a lot of free web site traffic.

There are a lot that can be used to create backlinks and your own on-site blogs that in turn will get picked up by the search engines, but these are sites that you need to also treat with respect.  For instance, as with forum posts, you do not want to go about posting obviously spammy content. Deliver value and you will get value re-delivered to your website.
As we’ve said before the first step to getting agood volume of free website traffic is keyword research. Using the free Google adwords keyword tool, as well as other keyword tools like the free version of wordtracker, you can quickly build a list of keywords that people are actually typing in the search engines to find what your website is about.

When you have found some keywords with a good amount of traffic go over to Google search and search for the keyword, enclosing it in quotation marks. You are looking for keywords that come back with less than 500,000 results, when enclosed in quotes. Do this for all keywords that you identified as having good search traffic.

You’ll then start to begin to understand the keywords you should be using. We’ve got a lot more to say about this – so stay tuned. And check the resources at BestWebTrafficTools.com too if you’re wanting to know more about using social media to get web traffic.

Getting Fast Web Traffic

June 21st, 2009

Many website owners want to get their web site traffic fast - which is fine, but how easy and practicale is that?

In fact it is easy.  It takes a couple of things:

First, you need to put aside that more-valuable-than-money commodity – TIME. You need to prepare and deliver some content if you’re intending on getting fast web traffic and that means delivering the goods to those who are interested.

Without the time and effort you’re not going to get anywhere fast so invest that precious commodity and you will begin mining gold when your effort pays dividends with the targeted web site traffic you’re seeking.

Second, you need a plan.  We intend outlining some of the key steps towards generating fast web traffic – blogs, backlinks, press releases, optimization – over the coming weeks but you need to formulate a plan and stick to it.

Without the plan and without the targeted effort focused on – oh, how could we forget, the other KEY ingredient, the source of the motherlode you’re about to discover - Keywords.

You need to use your keywords wisely and we’ll have a lot to say about how you should be sourcing your keywords to generate not only fast web traffic, but also using keywords that will convert into decent customers.

Read on.

Getting Web Traffic Easily

June 21st, 2009

It’s the hardest thing in the world getting easy web traffic but it is also a challenge for any Internet newbie – or oldie.  The challenge becomes more acute as millions of new sites, blogs, forum posts and other material adds to the Internet Mountain.  Yes, “IM” really could stand for Internet Mountain because it is that mountain that you need to clim as an internet marketing, and getting easy web traffic is one of the major challenges you will face.

This blog intends to bring some of the latest information out there on getting easy web traffic – that, is free and targeted web traffic.  Bookmark us. Read us. Contribute.  Check out our resources also at BestWebTrafficTools.com

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June 21st, 2009

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